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Samsung and Yahoo! Bring Internet to Television

Wednesday, March 4th, 2009 at 7:48 pm

Samsung Electronics Co., Ltd., a market leader and award-winning innovator in consumer electronics, and Yahoo! Inc., a leading global Internet company, today announced a new Internet-based service to Samsung televisions available in the spring of 2009. Select models in Samsung’s 2009 flat-panel HDTV line-up will be powered by the Yahoo! Widget Engine, a fifth-generation applications platform that enables TV watchers to interact with and enjoy a rich set of “TV Widgets.” TV Widgets make it easy to interact with Internet content and services to complement and enhance the traditional TV viewing experience. The lightweight Javascript and XML applications bring content, information and community features available on the Internet within easy reach of the remote control.

The service, which adapts the Yahoos Widget Engine, enables users to engage in a variety of experiences that traditionally could only be enjoyed on a PC. Not only will users be able to track their stock portfolio and stay on top of headline news, but they may also browse through videos, share photos and interact with friends. Users can access the service by connecting the HDTV to a home network via the built-in Ethernet port or using an optional Wi-Fi USB dongle.

The suite of TV Widgets range from a host of Yahoo! properties, including Flickr, Yahoo! News, Yahoo! Weather and Yahoo! Finance, to third-party content from well-known brands, including USA TODAY, YouTube, eBay, and Showtime Networks, among others. The content and services offered will grow to include video streaming and other popular internet services.

Samsung HDTVs with the Yahoo! Widget Engine and TV Widgets will be available in 13 countries in 2009 including the U.S, Canada, Mexico, United Kingdom, Germany, France, Italy, Spain, The Netherlands, Denmark, Norway, Sweden, and Finland. This provides publishers and developers the opportunity to create exciting TV Widget experiences that will reach and engage millions of Samsung TV viewers.

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